Goodwin Recruiting
Financial Analyst / Copywriter
West Hartford, CTFinance$60,000 - $80,000
Job Summary
The key role of Financial Analyst/Copywriter within the Marketing Department will leverage financial analysis and creative writing expertise to craft compelling Direct Response marketing materials focused on the stock market, bonds, currencies, and general investment topics.
Financial Analyst/Copywriter Responsibilities:
- Work closely with the Editorial team and SMEs to identify key financial and investment opportunities, shaping impactful marketing strategies and positioning
- Analyze financial market trends and the broader investment landscape, transforming insights into engaging and persuasive marketing copy
- Create a wide range of direct marketing materials, including video scripts, long-form HTML promotions, direct mail packages, print advertorials, pay-per-click ads, and other promotional content
- Develop special reports on current financial events and market conditions to serve as bonus materials for new marketing campaigns
- Capable of interpreting and assisting in the design of graphics and charts related to the stock market and other financial instruments
- Ideal candidates will have a proven track record in direct response copywriting, especially within the financial or investment sectors
- Strong persuasive writing skills with a focus on argumentation and selling, coupled with exceptional written communication abilities
Financial Analyst/Copywriter Requirements:
- 5+ years of professional copywriting experience, preferably in the finance or investment sectors
- Bachelor's degree in Finance or a related field
- In-depth understanding of financial markets and current market trends
- Proficiency in Microsoft Word, Microsoft Office, with strong English language and grammar skills
Financial Analyst/Copywriter Benefits:
- Healthcare through Florida Blue (BCBS)
- PTO, Paid Holidays, Paid Family Leave
- 401K
- Growth opportunities!
Rick Fine